Ultra Music Festival Now Over 2 Weekends?

It's True.

Since, Ultra Music Festival just recently joined forces with Ultra Records (Yup, they were always two separate entities) for their "Global Alliance" to form ULTRA, the 2013 ULTRA Music Festival is happening over two weekends: March 15-17 and March 22-24.  I guess they are trying to jump on the Coachella mentality, but strictly for the EDM world.  I wonder what Insomniac is gonna do now for their EDC?

UMF announcement